Website Traffic Growth Case Study

Website Traffic Growth With Google Grants For Churches

Industry: Religious organization

Services Used: Google Ad Grants

In free ad spend from Google Grants in the past year.
$ 0
Clicks to the website
New visitors to the website in the past year.

The Client

A small church in the suburbs of Chicago.

The Problem

A small church with minimal visibility and programming sought to leverage Google Ad Grants to boost attendance on Sunday mornings. 

Getting people into a church is hard and getting website traffic to a church website can be expensive, but with Google Grants for churches – it makes the expense of driving traffic free. The problem is – Google Ad Grants are hard to manage, and for a small church with little programming, events or activities, spending much of the available $10k a month is almost impossible.

Thinking through tactics to spend the money has helped the church capitalize on all sorts of search traffic related to Bible topics, social groups, church services, and more. Continuing to work with us, we continue to collaborate to come up with new ideas that this tiny church can capitalize on to get their name out there.

The Success

While we estimated only being able to spend a few thousand of the Google Ad Grant dollars, we’ve been able to spend on average $6,500 a month, with some months utilizing all $10k.

The impact has been nothing short of thrilling: over the past year, the church as witnessed an incredible surge of nearly 4,000 visits to the website, welcoming a whopping 3,200 new visitors to the site last year!

This is just the beginning, as with some Google Grants, it continues to grow over time and this account continues to see increases in grant dollars spent. With the power of Google Grants fueling our growth, we’re set to soar even higher.

Ready To Grow Your Nonprofit?

You know digital marketing is something you need for nonprofit growth. But you want to make the right decision in your next move. And you want to trust you are partnering with the right digital marketing agency to help you grow.

So let’s chat. We’ll have a quick no-pressure consultation to see where you are, what you are doing, and what your goals are. We aim to be informative, helpful, and honest. 

Your first step is to fill out the form below. Let us know any thoughts you currently have about your marketing. We’ll get back to you soon to schedule a time for your free consultation.

During your consultation, a digital marketing expert will discuss your marketing and ask questions to assess what your next best steps could be.

After your consultation, our team will review your opportunities and give you ideas for your next best step in digital marketing – ideas that will match where you are at and your budget.

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